SCALING CONSUMER TECH BRANDS THROUGH
HIGH-VOLUME UGC.

SCALING CONSUMER TECH BRANDS THROUGH
HIGH-VOLUME UGC.

SCALING CONSUMER TECH BRANDS THROUGH
HIGH-VOLUME UGC.

WE BUILD AND SCALE A ROSTER OF VETTED CREATORS
WHO POST FOR YOUR BRAND EVERY SINGLE DAY.

HUNDREDS OF VIDEOS, MILLIONS IN REACH,
AND YOUR PRODUCT IN THE FEEDS OF YOUR EXACT CUSTOMER.

WE BUILD AND SCALE

A ROSTER OF VETTED CREATORS
WHO POST FOR YOUR BRAND

EVERY SINGLE DAY.

HUNDREDS OF VIDEOS, MILLIONS IN REACH,
AND YOUR PRODUCT IN THE FEEDS OF

YOUR EXACT CUSTOMER.

WE BUILD AND SCALE A ROSTER OF VETTED CREATORS
WHO POST FOR YOUR BRAND EVERY SINGLE DAY.

HUNDREDS OF VIDEOS, MILLIONS IN REACH,
AND YOUR PRODUCT IN THE FEEDS OF YOUR EXACT CUSTOMER.

TRUSTED BY: POKE, SETLOG, LISTFUL, LAUNCHPOINT, MORE

TRUSTED BY:

POKE, SETLOG, LISTFUL, LAUNCHPOINT, MORE

TRUSTED BY: POKE, SETLOG, LISTFUL, LAUNCHPOINT, MORE

OUR RESULTS

250M+

250M+

250M+

VIEWS FOR BRANDS

VIEWS FOR BRANDS

THE PROBLEM

THE BRANDS BEATING

YOU NO LONGER PREDICT

WHAT WILL WORK.


THEY TAKE

MORE SHOTS, FASTER.

THE BRANDS BEATING

YOU NO LONGER

PREDICT WHAT WILL

WORK.


THEY TAKE

MORE SHOTS, FASTER.

THE BRANDS

BEATING YOU NO

LONGER

PREDICT WHAT

WILL WORK.


THEY TAKE

MORE SHOTS,

FASTER.

THE CORE OFFER

THE HIGH-VOLUME
UGC ENGINE.

One-off influencer partnerships are the old playbook. Consumer tech brands now onboard whole creator rosters to make short-form videos at volume, showing off and selling the product authentically on social.

One-off influencer partnerships are the old playbook. Consumer tech brands now onboard whole creator rosters to make short-form videos at volume, showing off and selling the product authentically on social.

We launch and run that program for you, built for SaaS and consumer app brands going all in on top-of-funnel. You get volume, variety and the data to see which angles actually move your audience.

We launch and run that program for you, built for SaaS and consumer app brands going all in on top-of-funnel. You get volume, variety and the data to see which angles actually move your audience.

THE OLD PLAYBOOK.

THE OLD PLAYBOOK.

×

ONE BIG INFLUENCER BET

ONE BIG INFLUENCER BET

ONE BIG INFLUENCER BET

×

GUESS WHAT WILL WORK

GUESS WHAT WILL WORK

GUESS WHAT WILL WORK

×

PAY FOR ONE POST

PAY FOR ONE POST

PAY FOR ONE POST

×

MANAGE CREATORS YOURSELF

MANAGE CREATORS YOURSELF

MANAGE CREATORS YOURSELF

THE byNAME PLAYBOOK.

THE byNAME PLAYBOOK.

→

A FULL ROSTER POSTING EVERY DAY

A FULL ROSTER POSTING EVERY DAY

A FULL ROSTER POSTING EVERY DAY

→

TEST HUNDREDS OF ANGLES, AND SCALE THE WINNERS

TEST HUNDREDS OF ANGLES, AND SCALE THE WINNERS

TEST HUNDREDS OF ANGLES, AND SCALE THE WINNERS

→

OWN EVERY VIDEO, ORGANIC AND PAID

OWN EVERY VIDEO, ORGANIC AND PAID

OWN EVERY VIDEO, ORGANIC AND PAID

→

WE HANDLE MANAGING CREATORS, END-TO END.

WE HANDLE MANAGING CREATORS, END-TO END.

WE HANDLE MANAGING CREATORS, END-TO END.

HOW IT WORKS.

THE byNAME PLAYBOOK

THE byNAME PLAYBOOK

01

CREATIVE STRATEGY

We research what is dominating today’s For You page and turn it into UGC angles your brand can own. Includes ICP and category analysis, plus briefs built to win the feed.

We research what is dominating today’s For You page and turn it into UGC angles your brand can own. Includes ICP and category analysis, plus briefs built to win the feed.

02

CREATOR SOURCING

We reach out to 1,000+ candidates, interview them, and select a full roster matched to your brand’s niches.

We reach out to 1,000+ candidates, interview them, and select a full roster matched to your brand’s niches.

IN PARTNERSHIP WITH SIDESHIFT, LAUNCHPOINT, AND CREATOR RESIDENCY.

03

CREATOR ONBOARDING

CREATOR ONBOARDING

We onboard a roster of UGC creators to represent your brand, with 1:1 coaching calls and team meetings so they are set up to win from day one.

We onboard a roster of UGC creators to represent your brand, with 1:1 coaching calls and team meetings so they are set up to win from day one.

04

CAMPAIGN LAUNCH

The content engine switches on: one post per creator, per day. Our creator coach ideates, reviews and approves every creator’s video, every single day.

The content engine switches on: one post per creator, per day. Our creator coach ideates, reviews and approves every creator’s video, every single day.

05

FIND WHAT WINS, THEN SCALE IT

Hundreds of videos live. Winning content angles identified. The foundation set to grow into a bigger, always-on UGC program.

Hundreds of videos live. Winning content angles identified. The foundation set to grow into a bigger, always-on UGC program.

CASE STUDIES

POKE X
byNAME.

CATEGORY: AI ASSISTANT

THE CHALLENGE

Poke had just raised $27M and came to us with one goal: ignite their distribution engine and become the most well-known, most viral AI assistant.

WHAT WE DID

We cold-started Poke’s UGC program from zero. No existing content, no creator roster, no proof. We onboarded a roster of creators posting every single day, testing different angles to get into as many feeds as possible.

100M+

VIEWS

12

WEEKS

11%

ENGAGEMENT RATE

2M views

2M views

1.1M views

CASE STUDIES

POKE X
byNAME.

CATEGORY: AI ASSISTANT

THE CHALLENGE

Poke had just raised $27M and came to us with one goal: ignite their distribution engine and become the most well-known, most viral AI assistant.

WHAT WE DID

We cold-started Poke’s UGC program from zero. No existing content, no creator roster, no proof. We onboarded a roster of creators posting every single day, testing different angles to get into as many feeds as possible.

100M+

VIEWS

12

WEEKS

11%

ENGAGEMENT RATE

2M views

2M views

1.1M views

CASE STUDIES

POKE X
byNAME.

CATEGORY: AI ASSISTANT

THE CHALLENGE

Poke had just raised $27M and came to us with one goal: ignite their distribution engine and become the most well-known, most viral AI assistant.

WHAT WE DID

We cold-started Poke’s UGC program from zero. No existing content, no creator roster, no proof. We onboarded a roster of creators posting every single day, testing different angles to get into as many feeds as possible.

100M+

VIEWS

12

WEEKS

11%

ENGAGEMENT RATE

2M views

2M views

1.1M views

WHAT’S INCLUDED.

SCOPED TO YOUR GOALS AND BUDGET

SCOPED TO YOUR GOALS AND BUDGET

WHAT YOU GET

→

VETTED CREATOR ROSTER POSTING EVERY DAY

→

HUNDREDS OF VIDEOS LIVE FOR YOUR BRAND

→

ORGANIC AND PAID USAGE RIGHTS

→

CONTENT STRATEGY AND OPTIMIZATION

→

REAL-TIME ANALYTICS

(VERIFIED VIEWS ONLY)

→

LEGAL OPERATIONS

→

CREATOR PAYOUTS

→

CREATOR COMMUNITY MANAGEMENT

WEEKLY GROUP MEETINGS, 1:1 COACHING, CULTURE CULTIVATION

→

CREATOR VIEW BONUS INCENTIVES

PRICING

BUILT AROUND
YOUR BUDGET.

BUILT AROUND
YOUR BUDGET.

Roster size, video volume and campaign length all scale with your goals. Most brands start with a focused sprint to find their winning angles, then scale what works.

Roster size, video volume and campaign length all scale with your goals. Most brands start with a focused sprint to find their winning angles, then scale what works.

Roster size, video volume and campaign length all scale with your goals. Most brands start with a focused sprint to find their winning angles, then scale what works.

PACKAGES START FROM:

BOOK A CALL FOR MORE INFO

IS THIS A FIT?

READ THIS BEFORE YOU BOOK

READ THIS BEFORE YOU BOOK

BUILT FOR YOU IF.

BUILT FOR YOU IF.

→

You are a SaaS or consumer app brand going all in on top-of-funnel.

You are a SaaS or consumer app brand going all in on top-of-funnel.

→

You want volume and testing, not one big bet on a single influencer.

→

You have budget to commit to a proper test, with the intention of scaling the program.

→

You want to find winning angles, then build an always-on program around them.

PROBABLY NOT IF.

PROBABLY NOT IF.

→

You’re not going all in on top-of-funnel awareness

→

You need a guaranteed conversion before you start testing.

→

Your product is not a SaaS or consumer app.

Your product is not a SaaS or consumer app.

BEFORE WE WORK TOGETHER WE LOOK FOR WINNING ANGLES IN YOUR PRODUCT. IF WE CAN'T SEE ANY, WE'LL TELL YOU STRAIGHT AND WON'T TAKE THE PROJECT.

THE TEAM.

YOUR (CHRONICALLY ONLINE) GROWTH PARTNERS

YOUR (CHRONICALLY ONLINE) GROWTH PARTNERS

SEVE SILVESTRE

SEVE SILVESTRE

SEVE SILVESTRE

CEO @ byNAME

DAN KIM

DAN KIM

DAN
KIM

ADVISOR @ byNAME

ZACHARY USAC

ZACHARY USAC

ZACHARY
USAC

HEAD OF UGC @ byNAME

A MESSAGE FROM THE FOUNDING TEAM:

A MESSAGE FROM THE FOUNDING TEAM:

A MESSAGE FROM THE FOUNDING TEAM:

"We know we need creator marketing. We just don’t know where to start."


We hear this on almost every call with a tech founder that’s just raised venture capital.


Here’s the reality: social media changes evrery single day. What worked last month is already outdated. And while you’re still figuring it out, your competitor isn’t. They’re posting every day and taking your market share.

"We know we need creator marketing. We just don’t know where to start."


We hear this on almost every call with a tech founder that’s just raised venture capital.


Here’s the reality: social media changes evrery single day. What worked last month is already outdated. And while you’re still figuring it out, your competitor isn’t. They’re posting every day and taking your market share.

Our team has spent years in the creator economy, from managing the biggest creators on social media, running influencer campaigns for global brands, and scaling UGC programs for funded tech companies. 


We’ve seen every shift up close, so you don’t have to guess with us.


That’s why we built byNAME. Built to be your creator marketing partners.

Our team has spent years in the creator economy, from managing the biggest creators on social media, running influencer campaigns for global brands, and scaling UGC programs for funded tech companies. 


We’ve seen every shift up close, so you don’t have to guess with us.


That’s why we built byNAME. Built to be your creator marketing partners.

COMMON QUESTIONS.

BEFORE YOU BOOK

BEFORE YOU BOOK

SCALE YOUR
HIGH-VOLUME

VOLUME UGC ENGINE,

BUILT FOR TODAY’S

FOR YOU PAGE.

SCALE YOUR

HIGH-VOLUME UGC

ENGINE, BUILT FOR

TODAY’S FOR YOU

PAGE.

SCALE YOUR

HIGH-VOLUME

UGC ENGINE,

BUILT FOR

TODAY’S FOR

YOU PAGE.