Creator Content
Built for the
"For-You-Page"
Creator Content
Built for the
"For-You-Page"
We produce
creator-led stories
That dominate
social media for
Asian/AAPI brands
We produce
creator-led stories
That dominate
social media for
Asian/AAPI brands
200M+
creator led views
delivered
200M+
creator led views
delivered
Trusted by:
Trusted by:
Your
(chronically online)
gen-z content team
Your
(chronically online)
gen-z content team
Your
(chronically online)
gen-z content team

Seve Silvestre

(Co-Founder, CEO)

Seve Silvestre

(Co-Founder, CEO)

Dan Kim

(Co-Founder, Strategy)

Dan Kim

(Co-Founder, Strategy)

byNAME helps Asia-based and AAPI consumer brands dominate social media through creator-led content.

Most brands do not lose because they lack spend. They lose because they do not understand what resonates on today’s for you page.

Our team grew up inside the feeds brands are trying to win, managing top Asian American talent over the past 5 years.

byNAME exists to turn creator partnerships into a repeatable growth lever, not a guessing game.

byNAME helps Asia-based and AAPI consumer brands dominate social media through creator-led content.

Most brands do not lose because they lack spend. They lose because they do not understand what resonates on today’s for you page.

Our team grew up inside the feeds brands are trying to win, managing top Asian American talent over the past 5 years.

byNAME exists to turn creator partnerships into a repeatable growth lever, not a guessing game.

byNAME helps Asia-based and AAPI consumer brands dominate social media through creator-led content.

Most brands do not lose because they lack spend. They lose because they do not understand what resonates on today’s for you page.

Our team grew up inside the feeds brands are trying to win, managing top Asian American talent over the past 5 years.

byNAME exists to turn creator partnerships into a repeatable growth lever, not a guessing game.

Seve Silvestre

(Co-Founder, Operations)

Operations Lead @ LIFEMP (Talent Mgmt)

x-CEO @ Sherpah Media (Talent Mgmt)

Seve Silvestre

(Co-Founder, Operations)

Operations Lead @ LIFEMP (Talent Mgmt)

x-CEO @ Sherpah Media (Talent Mgmt)

Seve Silvestre

(Co-Founder, Operations)

Operations Lead @ LIFEMP (Talent Mgmt)

x-CEO @ Sherpah Media (Talent Mgmt)

Dan Kim

(Co-Founder, Strategy)

CEO @LIFEMP (Talent Mgmt)

Advisor @ICON, x-Republic Records

Dan Kim

(Co-Founder, Strategy)

CEO @LIFEMP (Talent Mgmt)

Advisor @ICON, x-Republic Records

Dan Kim

(Co-Founder, Strategy)

CEO @LIFEMP (Talent Mgmt)

Advisor @ICON, x-Republic Records

Our Talent Management arm:
LIFE MP

LIFE MP represents leading voices in social media, reaching millions worldwide. From Kenny Song (7M+), Justin Han (5M+), and Fred Liu (3M+) to many more, we connect brands with creators who set the culture.

Kenny song

2.3M

3.4M

2.4M

Justin Han

3.8m

1.2M

865K

Fred Liu

1.7M

827k

802K

Our Talent Management arm:
LIFE MP

LIFE MP represents leading voices in social media, reaching millions worldwide. From Kenny Song (7M+), Justin Han (5M+), and Fred Liu (3M+) to many more, we connect brands with creators who set the culture.

Kenny song

2.3M

3.4M

2.4M

Justin Han

3.8m

1.2M

865K

Fred Liu

1.7M

827k

802K

Our Talent Management arm:
LIFE MP

LIFE MP represents leading voices in social media, reaching millions worldwide. From Kenny Song (7M+), Justin Han (5M+), and Fred Liu (3M+) to many more, we connect brands with creators who set the culture.

Kenny song

2.3M

3.4M

2.4M

Justin Han

3.8m

1.2M

865K

Fred Liu

1.7M

827k

802K

OUR CORE OFFERS
All serve one goal: to help your brand dominate the “for you page”
1
Influencer Campaigns
We lead and execute short-form and long-form influencer campaigns with creators who already command attention. Each partnership is built to reveal how your brand performs when culture, distribution, and audience meet at scale.
2
UGC Content Engine
We produce high-volume short-form UGC (User Generated Content) designed to test how your brand resonates across hooks, formats, and narratives. Each video reveals what creative angle deserves to scale with confidence.
3
TikTok Shop Services
Early access coming soon! Book a call for more information.
4
CREATIVE CONSULTING
We meet your brand where you are and consult on how your brand can dominate social media.
Influencer Campaigns
UGC Content Engine
TikTok Shop Services
CREATIVE CONSULTING
OUR CORE OFFERS
All serve one goal: to help your brand dominate the “for you page”
1
Influencer Campaigns
We lead and execute short-form and long-form influencer campaigns with creators who already command attention. Each partnership is built to reveal how your brand performs when culture, distribution, and audience meet at scale.
2
UGC Content Engine
We produce high-volume short-form UGC (User Generated Content) designed to test how your brand resonates across hooks, formats, and narratives. Each video reveals what creative angle deserves to scale with confidence.
3
TIKTOK SHOP SERVICES
Early access soon! Book a call for more information.
4
Creative Consulting
We meet your brand where you are and consult on how your brand can dominate social media.
Influencer Campaigns
UGC Content Engine
TIKTOK SHOP SERVICES
Creative Consulting
OUR CORE OFFERS
All serve one goal: to help your brand dominate the “for you page”
1
Influencer Campaigns
We lead and execute short-form and long-form influencer campaigns with creators who already command attention. Each partnership is built to reveal how your brand performs when culture, distribution, and audience meet at scale.
2
UGC Content Engine
We produce high-volume short-form UGC (User Generated Content) designed to test how your brand resonates across hooks, formats, and narratives. Each video reveals what creative angle deserves to scale with confidence.
3
TikTok Shop Services
Early access coming soon! Book a call for more information.
4
CREATIVE CONSULTING
We meet your brand where you are and consult on how your brand can dominate social media.
Influencer Campaigns
UGC Content Engine
TikTok Shop Services
CREATIVE CONSULTING
OUR CORE OFFERS
All serve one goal: to help your brand dominate the “for you page”
1
Influencer Campaigns
We lead and execute short-form and long-form influencer campaigns with creators who already command attention. Each partnership is built to reveal how your brand performs when culture, distribution, and audience meet at scale.
2
UGC Content Engine
We produce high-volume short-form UGC (User Generated Content) designed to test how your brand resonates across hooks, formats, and narratives. Each video reveals what creative angle deserves to scale with confidence.
3
TikTok Shop Services
Early access coming soon! Book a call for more information.
4
CREATIVE CONSULTING
We meet your brand where you are and consult on how your brand can dominate social media.
Influencer Campaigns
UGC Content Engine
TikTok Shop Services
CREATIVE CONSULTING
THE DONE-FOR-YOU PLAYBOOK
THE WINNING STEP-BY-STEP ROADMAP
STEP 1: STRATEGIZE
Visual
We map what dominates today’s "for you page" and translate it into creator angles your brand can own. This includes audience and category analysis, creator mix planning, and briefs built to resonate with how people scroll, speak, and decide.
STEP 2: LAUNCH
Visual
We execute your campaign with creators who already command attention and have proven performance. We handle sourcing, contracting, production, approvals, and brand safety so execution stays clean and focused.
STEP 3: ANALYZE
Visual
We turn performance into clear creative decisions, not surface-level reporting. By analyzing quantitative and qualitative signals, we understand what resonates, why it resonates, and where to focus next.
STEP 4: SCALE
Visual
We expand what earns demand and build consistency so your brand stays culturally present. We amplify what proves effective so your brand becomes a household name to the audiences that matter.
THE DONE-FOR-YOU PLAYBOOK
THE WINNING STEP-BY-STEP ROADMAP
STEP 1: STRATEGIZE
Visual
We map what dominates today’s "for you page" and translate it into creator angles your brand can own. This includes audience and category analysis, creator mix planning, and briefs built to resonate with how people scroll, speak, and decide.
STEP 2: LAUNCH
Visual
We execute your campaign with creators who already command attention and have proven performance. We handle sourcing, contracting, production, approvals, and brand safety so execution stays clean and focused.
STEP 3: ANALYZE
Visual
We turn performance into clear creative decisions, not surface-level reporting. By analyzing quantitative and qualitative signals, we understand what resonates, why it resonates, and where to focus next.
STEP 4: SCALE
Visual
We expand what earns demand and build consistency so your brand stays culturally present. We amplify what proves effective so your brand becomes a household name to the audiences that matter.
THE DONE-FOR-YOU PLAYBOOK
THE WINNING STEP-BY-STEP ROADMAP
STEP 1: STRATEGIZE
Visual
We map what dominates today’s "for you page" and translate it into creator angles your brand can own. This includes audience and category analysis, creator mix planning, and briefs built to resonate with how people scroll, speak, and decide.
STEP 2: LAUNCH
Visual
We execute your campaign with creators who already command attention and have proven performance. We handle sourcing, contracting, production, approvals, and brand safety so execution stays clean and focused.
STEP 3: ANALYZE
Visual
We turn performance into clear creative decisions, not surface-level reporting. By analyzing quantitative and qualitative signals, we understand what resonates, why it resonates, and where to focus next.
STEP 4: SCALE
Visual
We expand what earns demand and build consistency so your brand stays culturally present. We amplify what proves effective so your brand becomes a household name to the audiences that matter.
THE DONE-FOR-YOU PLAYBOOK
Our Pricing + Terms
STEP 1: STRATEGIZE
We map what dominates today’s for you page and translate it into creator angles your brand can own. This includes audience and category analysis, creator mix planning, and briefs built to resonate with how people scroll, speak, and decide.
STEP 2: LAUNCH
We execute your campaign with creators who already command attention and have proven performance. We handle sourcing, contracting, production, approvals, and brand safety so execution stays clean and focused.
STEP 3: ANALYZE
We turn performance into clear creative decisions, not surface-level reporting. By analyzing quantitative and qualitative signals, we understand what resonates, why it resonates, and where to focus next.
STEP 4: SCALE
We expand what earns demand and build consistency so your brand stays culturally present. We amplify what proves effective so your brand becomes a household name to the audiences that matter.
ITO EN X SHOHEI OHTANI
ITO EN X SHOHEI OHTANI
ITO EN X SHOHEI OHTANI

Campaign

Management

Campaign Management

Campaign

Management

Campaign

Management

Strategy +Creative

Development

Strategy + Creative Development

Strategy +Creative

Development

Strategy +Creative

Development

PR & Gifting

PR & Gifting

PR & Gifting

PR & Gifting

When Japan’s #1 green tea brand partnered with MLB’s most iconic star, we made it a U.S. cultural moment, helping the brand with its U.S. expansion effort and to reclaim market share.

To support ITO EN’s North American growth strategy, we launched a performance-based influencer campaign that drove mass awareness, creator content, and community buzz. We positioned Oi Ocha as more than a drink, but a staple in Asian American households

When Japan’s #1 green tea brand partnered with MLB’s most iconic star, we made it a U.S. cultural moment, helping the brand with its U.S. expansion effort and to reclaim market share.

To support ITO EN’s North American growth strategy, we launched a performance-based influencer campaign that drove mass awareness, creator content, and community buzz. We positioned Oi Ocha as more than a drink, but a staple in Asian American households

When Japan’s #1 green tea brand partnered with MLB’s most iconic star, we made it a U.S. cultural moment, helping the brand with its U.S. expansion effort and to reclaim market share.

To support ITO EN’s North American growth strategy, we launched a performance-based influencer campaign that drove mass awareness, creator content, and community buzz. We positioned Oi Ocha as more than a drink, but a staple in Asian American households

Video placeholder
@joeoheats
ITO EN x Shohei Ohtani Mukbang
views700,000+likes60,000+
Video placeholder
@samw_k
ITO EN x Shohei Ohtani Mukbang
views3,000,000+likes310,000+
Video placeholder
@guacbites
ITO EN x Shohei Ohtani Mukbang
views3,100,000+likes100,000+
Video placeholder
@joeoheats
ITO EN x Shohei Ohtani Mukbang
views700,000+likes60,000+
Video placeholder
@samw_k
ITO EN x Shohei Ohtani Mukbang
views3,000,000+likes310,000+
Video placeholder
@guacbites
ITO EN x Shohei Ohtani Mukbang
views3,100,000+likes100,000+

50M+

impressions

50M+

impressions

50M+

impressions

50M+

impressions

5M+

engagement

5M+

engagement

5M+

engagement

5M+

engagement

300K+

Shares

300K+

Shares

300K+

Shares

300K+

Shares

65

# of assets

65

# of assets

65

# of assets

65

# of assets

Have a question?
Have a question?

Why not build this in-house?

Because brands don’t have time to guess. UGC is the biggest lever that can take a brand from 7 to 9 figures, IF you do it right.

We help you skip the trial-and-error and drive business growth that beats your competitor’s content in both cost and scale.

Why not build this in-house?

Because brands don’t have time to guess. UGC is the biggest lever that can take a brand from 7 to 9 figures, IF you do it right.

We help you skip the trial-and-error and drive business growth that beats your competitor’s content in both cost and scale.

Why not build this in-house?

Because brands don’t have time to guess. UGC is the biggest lever that can take a brand from 7 to 9 figures, IF you do it right.

We help you skip the trial-and-error and drive business growth that beats your competitor’s content in both cost and scale.

Why not build this in-house?

Because brands don’t have time to guess. UGC is the biggest lever that can take a brand from 7 to 9 figures, IF you do it right.

We help you skip the trial-and-error and drive business growth that beats your competitor’s content in both cost and scale.

How do you find the right UGC creators to advocate for our brand?

How do you find the right UGC creators to advocate for our brand?

How do you find the right UGC creators to advocate for our brand?

How do you find the right UGC creators to advocate for our brand?

What do you need to get started?

What do you need to get started?

What do you need to get started?

What do you need to get started?

Do you have a guarantee?

Do you have a guarantee?

Do you have a guarantee?

Do you have a guarantee?

Why the 3 month contract?

Why the 3 month contract?

Why the 3 month contract?

Why the 3 month contract?

What happens after the 3-month term?

What happens after the 3-month term?

What happens after the 3-month term?

What happens after the 3-month term?

Turning
contenticon Momentum
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Turning
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Business
Growth
Turning
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Growth

byname @2025